Wednesday, April 14, 2010

Promoted Tweets


After years of enormous popularity and no real revenue stream, Twitter has finally come up with a way to profit from its success.
Twitter's new advertising platform will allow advertisers to buy links to their ads, called "Promoted Tweets," that will show up when users search for keywords. The plan is to have Promoted Tweets posted in line with normal Tweets, based on their relevancy to the keywords the user enters.

Best Buy, Virgin America, Starbucks, and Bravo have all already agreed to run ads.


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